I had to take a double take when casting my eye upon the latest Spring/Summer 2014 images for Versace featuring Lady Gaga. I initially thought I was looking at a younger Donatella Versace and Lady Gaga, looks different than normal, although poor soul, she rarely looks normal. I actually quite like her appearance in the campaign, its refreshing, feminine, no weird or wacky pieces to look silly; and for a person who is not too fond (to say the least) of her or her general style, that is saying A LOT. Wearing minimal makeup and sporting Donatella’s sleek blonde tresses and wearing beautiful gowns she looks almost like a young Donatella has been cloned and is reliving the glory days of her youth.
Dontatella and Lady Gaga seem to be good friends…
“I am honoured that my friend Lady Gaga is the face of our new Versace campaign. I wanted to capture her true beauty and spirit in images that are elegant and alluring. She is like family to me, the embodiment of the Versace DNA.”
Well, Gaga certainly seems to be Donatella’s doppelganger, not too sure about family, but who knows the plot may thicken!
The images were lensed by Mert and Marcus at the location in London and so far only these two have been released.