Tag Archives: Nine West

Nine West is Preparing Women For Crucial Times In Their Lives

Nine West has a sense of humour. I approve. They are showing it on their new campaign which highlights womanly occasions that whether we like to admit it or not are generally parts of our lives… and with any good advertising campaign they have come under fire, this time is from various vocal feminist organisations. I think that sometimes feminist groups need to sometimes get a small sense of humour and take a chill pill. Nine West - Starter Husband Hunting Kit

The Starter Husband Hunting is actually my favourite but has received the most critique because people perceive this to be saying “Starter Husband“, in other words your first marriage before a divorce when one of you moves onto someone else. I understand that the sacrament of marriage is sacred, I get it, you should not marry someone at all if you have any doubt that you will not love them when they are old and wrinkly but, can you please listen to yourself for one minute? It’s a poke from a company that wants you to laugh about it because whether you like it or not, these things unfortunately do happen in life. A mere advert is not going to promote any woman more so than they are already inclined to do to find a husband, starter or not. Calm yourselves please….

Nine West - First Day of Kindergarten Kit

The other category is  First Day of Kindergarten, the most offensive thing about this to me is the word ‘”kindergarten“, its preschool people. This is hilarious to me because I know of many mothers, my own included, that this applies to. She was always happy when school was back from holidays because she could finally breathe. I get it, even though I don’t have kids, I really understand. There is no need to make assumptions that Nine West is assuming that because you wear Nine West shoes you are a trophy wife who sits at home all week while your kid is in school with your feet on the couch drinking French champagne.

I really do love this campaign, I don’t think Nine West needs to take this further at all. They have received a request to do  Job Interview to show that a woman’s place is more crucial than just finding a husband and sending her kids off to school. If I, as a woman can laugh and relate to the advert, then I believe no on should find it offensive.  On top of it, I love Nine West. Feminists can calm down. I am all for a good giggle, when this is simply aimed at poking at what we as consumers do and think.

Well played Nine West. Even though its not Woman’s Day in the US, I think that this campaign is very apt for Woman’s Month in South Africa.

You can view the campaign on Nine West’s website here.

x flea143

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Filed under Advertising, Fashion, SHOES

Red Square have gone Digital

Hiya Poutlings <33

RED SQUARE

Red Square – famously part of the Edgars group has finally launched an online store where you can get some of your favourite beauty and perfume brands online! They have also stated that they will offer a “free” sampling programme, simply put that when you order online you can choose three sample items to try, at no additional cost. It sounds very Rubybox-esque but it sounds good to me.

Red Square have also taken into account that we, beauty bloggers as a whole are quite loud and proud about our purchases and that we want to share our product experience and knowledge with people on the web, be it via social media, blogging or review sites, and have catered for this on their website providing the opportunity for the consumers to post comments, make recommendations or even give advice about the products on offer in order to strive for consumers to make more informed choices….

The goodies you buy from Red Square can also be gift wrapped with a personalised message on the card…. this sounds like it could be an absolute save for last minute birthday or anniversary presents for the men out there 😉 Look out for perfume-presents, ladies!

Orders over R350 have free delivery, any order under that amount would be subject to an additional R45 on your purchase price. Payments can be made via credit card, or any Edgars or Jet account. HELLO 6 MONTHS INTEREST FREE CREDIT.

I’m really loving the fact that they have finally launched in the correct direction, local South African online stores will most definitely soar over the next few years but I am suprised that they did not think to do this previously…. The website on a whole, is a bit boring for a company with such an established brand however it is still early days and they may actually liven it up a bit.

It however amazing that we can now shop these amazing brands online without having to pay for parking. The brands on offer include (the links are to our previous articles on the brand/person): Antonio Banderas, Avril Lavigne, Azzaro, Beautique, Britney Spears, Burberry, Bvlgari, Cacharel, Calvin Klein, Carolina Herrera, Chloe, Christina Aguilera, CK One Color, Clarins, Davidoff, Diesel, Dolce & Gabana, Dunhill, Elie Saab, Elizabeth Arden, Elizabeth Taylor, Escada, Estee Lauder, Ferrari, Filorga, Giorgio Armani, Gosh, Gucci, Hugo Boss, I Love…, Imedeen, Issey Miyake, Jean Paul Gaultier, Jennifer Lopez, Jimmy Choo, Joop!, Justin Bieber, Kim Kardashian, L’Oreal Paris, Lacoste, Lancome, Lanvin, Madonna, Marc Jacobs, Montblanc, Nails Inc., Narciso Rodriguez, Nine West, Paco Rabanne, Placecol, Puma, Quorum, Ralph Lauren, Revlon, Rihanna, Roberto Cavalli, Shakira, Swarovski, Taylor Swift, Ted Lapidus, Thierry Mugler, Trind, Usher, Valentino, Van Cleef & Arpels, Versace, Viktor & Rolf and last but not least Yves Saint Laurent.

I’ll be sure to let you know about any of my purchase experiences from Red Square and how the service is versus the service in the actual shops! Last time I visited Johannesburg, I had superb service at the Sandton City store!

Are you going to check out Red Square online?

Be sure to let me know your experiences, if they are before mine!

x missfitz

P.S. Be sure to check whether or not your chosen brand is cruelty free or not as I do note that some of the above mentioned companies are in fact still not cruelty free!!!

Disclaimer: I am no way affiliated with the above mentioned brand/company or have been paid to post this review.

The SA Digital Diva: Online & Beauty Habits of Women – An infographic by the team at Red Square

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